FOOTBALL MARKETING #4 – 2020/21 Kits Launched, New Shirt Sponsors, and Arsenal Women get Creative on Social Media

It's that time of the year when football clubs launch next season's kit, sponsorship changes hands as deals come to an end, and players move on. However, this year instead of watching the highlights or talking about the EURO 2020 final of last night, we have a Premier League match to look forward too. Albeit, … Continue reading FOOTBALL MARKETING #4 – 2020/21 Kits Launched, New Shirt Sponsors, and Arsenal Women get Creative on Social Media

FOOTBALL MARKETING #3 – CITYTV Restart, Virtual Matchday’s & Head’s Up FA CUP

The Premier League is back! 100 days laters and the return of football has made its way back to our television screens, and with it traditional Matchday marketing has had to change. With no football supporters cheering (or booing) in the stands, fans are at home watching as many matches as they possibly can back-to-back. … Continue reading FOOTBALL MARKETING #3 – CITYTV Restart, Virtual Matchday’s & Head’s Up FA CUP

FOOTBALL MARKETING #2 – Shirts for Heroes, Wolves Fan Mosaic & Chelsea ‘Breaking Barriers’

The Premier League returns next week, so as the excitement builds to complete the season behind closed doors in a period when the EUROS should be in full swing, and clubs should be preparing for a new season (kit, pre season tours etc), it is just the beginning of the end of the 2019/2020 season. … Continue reading FOOTBALL MARKETING #2 – Shirts for Heroes, Wolves Fan Mosaic & Chelsea ‘Breaking Barriers’